fbpx

ALDERMEDIA DIGITAL MARKETING + DESIGN

Email Marketing Services

Online orders by email. Young woman tailor with laptop is answering emails

Table of Contents

Aldermedia Creates Top-notch Promotional Email Marketing Content for Building Relations

Are you having problems with email deliverability, unsubscribe rate, open rate, and conversion rate? These might slow down your company’s marketing progress.

With our email marketing services, we manage your email campaigns and valuable content for your potential customers. We create promotional emails and newsletters that effectively introduce your business’ products and services.

Do you have problems meeting your email marketing goals? Aldermedia has got you covered.

Close up of cheerful male checking email

Are you looking for the most effective email marketing campaigns?

Introducing your business to the market is not an overnight process. It takes a comprehensive strategy and countless engagements to build your brand.

Email marketing is one of the most effective marketing channels in today’s digital marketing age. When planning to engage in email campaigns, choose the leading digital marketing agency to be your email marketing provider.

But not all email marketing providers give top quality of email campaigns. Some of them only knew the basics of email marketing, but not all the ins and outs.

Aldermedia is proven to deliver a successful email marketing campaign. We create personalized campaigns to ensure that your email subscribers get the most relevant information that they need.

How do we develop the best email marketing strategy for your business?

The first requirement in developing any strategy is open communication. It goes the same way as creating an email marketing strategy. We wanted to be as transparent as possible to our clients.

Compared to blog posts, personalized marketing emails has a better impact on your target audience. According to statistics, around 49% of consumers like to receive promotional emails from their favorite brand every week. Your audience appreciates email updates from your products and services.

We want to make every email that you sent count. We don’t want it to be just another email.

Our email marketing strategy is top of the line, and here are our steps in developing it:

Business team meeting

We start with building your email list.

Whatever the size of your business is, having a list of prospective customers with their corresponding email addresses is a vital point in the success of your email marketing campaign.

The first step in developing our email marketing strategy is to grow your email list. Here are the best methods to do so

  • Add a call-to-action button to your website
  • Use your social media to promote email newsletters
  • Create special offers on your website that creates an opportunity for users to sign up for your email list
  • Offer coupons and gifts to the user who signs up on your website

Collecting email addresses is way easier than we think. By doing all the tips mentioned above, filling your email list for your business promotion can be hassle-free.

We identify your target market.

Knowing the target market is a crucial step in any digital marketing strategy. We identify the people who you want to partner with and sell.

The consumers that receive your email campaigns must enjoy the products and services you are promoting. If they do not, it will be a missed opportunity for the campaign content. People are all unique when it comes to their interests.

We divide your contact list using criteria, and this process is called segmentation.

Through the personalization tactic, segmentation shows more effective results in email marketing plans. Sending content newsletters based on subscriber’s geographic location, interest, and purchase history gives them a better understanding of your business.

We create an email content calendar.

Your average consumers check their email inbox about 15 times a day.

Naturally, they like to receive varying emails, such as personalized emails, announcement emails, and transactional emails. And you don’t want to lose the opportunity of increasing your click-through rate by missing a day of sending them an email.

Our email marketing services provide you with a detailed email calendar. To make it more convenient, we use email marketing automation. You will not worry about manually sending your subscribers an email.

We periodically review your email marketing strategy.

There is no perfect form of marketing. It has always been a trial and error, but we have developed definite strategies to create a lesser possibility of failure.

We set annual or bi-annual reviews for your strategy. If it is not doing well, we adjust the frequency, content, and call-to-action in your email efforts. And if your approach is showing a promising result, we set higher goals for the succeeding strategy review.

Aldermedia provides a suite of email marketing tools to help you build and maintain your email list, identify target markets, create and distribute content, and develop a successful email strategy.

Find out how to get more engagement on your emails by performing a thorough review of your email marketing strategy with our experts. We’ll review your current email campaign and offer insights on how to make it work better.

Contact us today to get started on an Email Marketing Strategy That Works.