
Why Google May Rewrite a Title Link—and What Site Owners Can Control
Google may show a different title link from the title tag you wrote. Learn which signals Google uses, what you can improve, and what remains outside your control.

Google may show a different title link from the title tag you wrote. Learn which signals Google uses, what you can improve, and what remains outside your control.

Choose useful image alt text by identifying the image’s purpose, the surrounding content, and what a reader needs when the image is unavailable.